Selected Client: Medical Credit Fund

Medical Credit Fund is the only fund dedicated to financing small and medium-sized healthcare businesses in Africa. It provides debt financing and technical support to businesses such as clinics and pharmacies. Medical Credit Fund has developed partnerships and integrated loan products with a range of financial partners across Tanzania, Kenya, Ghana, Nigeria and Uganda.

Medical Credit Fund wanted to explore opportunities for expansion into French-speaking West Africa and hired Propelevate to conduct an extensive market study in Côte d’Ivoire and Senegal with support from CDC. The study was conducted to understand the current state of financing of private healthcare businesses, the financing needs of these businesses, the perspective of financial institutions, and the opportunities to bridge the supply and demand of financing. Propelevate evaluated the business case for MCF to support healthcare businesses using different lending models, including digital lending. The latter would reduce the need for collateral, operational costs of lending, and the time required from application to disbursement. Propelevate also provided recommendations for a partnership strategy and operational model for expansion into the two countries.

Insights from this market entry study in both English and French can be found here.